2001 Santamaria
Milken Scholar 2001
Scholar Profile

Nuria Santamaría



Nuria is the co-founder and CEO of Encantos Media Studios. Her company was recently profiled by Entrepreneur magazine. Nuria formerly led Twitter’s Multicultural strategy for the sales organization in the United States. She was selected by Ad Age as a 2014 Women to Watch. Nuria has spent her career at the intersection of technology, marketing, and multicultural audiences. She began as a technology and management consultant at Accenture, where she helped clients improve customer experiences through technology. She continued to help brands connect with consumers at Consorte Media, a Hispanic ad network acquired by AudienceScience, and at EQAL, a digital media company acquired by EverydayHealth. Prior to Twitter, Nuria advised companies in the media, advertising, entertainment, and technology industries at MediaLink. Born in El Salvador, Ms. Santamaría grew up in Los Angeles and currently lives in San Francisco with her husband. She graduated from Stanford University in 2005 with degrees in Economics and Spanish.

High school:  North Hollywood High School


College Year Degree
Stanford University
Palo Alto, CA
2005 B.A. Economics

News and Highlights

Nuria Santamaría (MS '01)

For The Emmy: Nuria Santamaria Wolfe MS ’01 received an Emmy nomination in 2019 for the Canticos series on Nick Jr. Canticos is the bilingual preschool brand created by Encantos Media, a company Nuria co-founded in 2015.

Nuria Santamaría (MS '01)

Celebrating Culture: Nuria Santamaría Wolfe, MS ’01, was interviewed by the Associated Press for her amazing work with Canticos, a bilingual library of books, apps, and videos that was recently adapted by NickelodeonJr.  Her interview is featured in The Washington Times!